When the going gets Darn Tough
A play on the phrase “when the going gets tough, the tough gets going,” this campaign highlights all of the things that might be tough out in the wild, emphasizing that your socks shouldn’t be one of those things.
A play on the phrase “when the going gets tough, the tough gets going,” this campaign highlights all of the things that might be tough out in the wild, emphasizing that your socks shouldn’t be one of those things.
